Source: Yiwu sourcing agent Author: Gary Date: 2011-01-06
Movie <Inception> made metal top quite hot, another movie<Let the bullets fly> let fibre mask which was an interesting prop in the film become hot. In TaoBao net, a seller from Hubei, his sales record is 1410 pieces per month, and because he’s the first fibre mask seller, interviewed by CCTV news. Industry insiders say there are many popular products can be found in the hot films.
When you type “fiber mask” on TaoBao search bar, there are more than 10 sellers, most of them mark handmade manufacture with advanced fiber cloth material, breathable soft and selling price is between 15-30yuan. Except tradional one tube to nine tube, some sellers also inspired to develop a southeast northwest wind, strip and even special logo of enterprises and personal. “In order to let our product more perfect, we are even tied with hemp rope mask. In addition to masks, we do wholesale of hemp hat. " seller "bingao" said.
Yesterday, the reporters stroll around in the Yiwu market, but found no trace of hemp bandit mask, the smell of Yiwu business does not seem to so sensitive as the British prince wedding ring last time.
Toy shop keeper Mrs Fu said, fiber mask doesn’t like Halloween mask or party mask, this mask popular in short time, and the audience is limited, so they do not tend to organize production. And in odd toys aspects, besides common ghosts, witch clown mask, there are Avatar, Shrek, Monkey, Pig and so on movie characters on the scene.
Those all are samples that left by some customers, the mask in the maket mainly of Funny Halloween theme, and terrorist.” One of shop principal said, mask doesn’t like other toys, most of them in the one-use at big parties and activities, lower utilization in daily life, so that they do not subject to a sudden short-term specialized to produce.
"We are not involved in the current piece of theater, movies are generally shown during a poster, but not the sale of related products. " Yiwu Cinema manager Wang sunan said, compared to foreign films, popular product from movies are not much in the market, it has space to develop, and it mainly related with the industry chain is not perfect. Domestic investors tend to focus only at the box office, not good at the commercial operation of the late movie, with copyright protection is not perfect, "cottage" products popular, most studios have not the courage to try. Besides the majority of domestic consumers do not spend several hundred dollars to buy movies derivatives habits.
In comparison, cheerful and lively animated film cartoon are more attractive for young people. "With production standards are excellent, the Yangtze River in recent years 7, Xi Yang Yang, Rainbow Cat and Blue Rabbit and other cartoon characters become more and more children’favorite. " Sunan Wang said.
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