Yiwu Cultural Fair demonstrates four distinctive features

Source: Yiwu sourcing agent    Author: Helan      Date: 2010-04-18

Cultural products transaction     Specialization     Purchaser invitation     Exhibition guidance

The trading property of cultural products is emphasized in this cultural fair. 500 international standard exhibition booths are added this year and most of the exhibitors are manufacturers of cultural products and arts & crafts. More than 85% of the booths belong to the type of commodity trade, mostly occupied by commodity manufacturers from Zhejiang Province. Others are from seven different provinces, municipalities and autonomous
regions.

Specialization is highlighted. Having adjusted and optimized the industries of exhibitors, this cultural fair has an exhibition scope of six categories: stationery & office supplies, sports & entertainment, crafts & fine arts, innovative cartoons & toys, antiques & paintings, and books & audio-visual products.
　
Invitation of purchasers is beefed up. For the convenience of
purchasers attending the Canton Fair, the opening time of this fair is one week ahead of the schedule. In addition，the fair introduced itself by making advertisements on professional
cultural media, encouraging various industry associations and booth owners in the market to invite purchasers of the Canton Fair, inviting foreign purchasers with the help of 2，600 Yiwu branch offices of overseas enterprises and sending publicity groups to Guangzhou and other cities.

The function of exhibition guidance is strengthened. A theme hall as well as an industry hall has been set up in this
cultural fair.

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